BrandSequence is directed by founder and president
Clifton Lemon. Mr. Lemon has extensive experience in brand research, brand development, and marketing communications. He has worked with a wide range of companies and organizations in Northern California, the U.S. and abroad, from small technology startups to multi-billion dollar corporations. Before founding BrandSequence, he founded a full-service marketing communications firm, in 1979 in San Francisco, which specialized in corporate identity, print collateral, web development, user interface design, advertising, and interactive media. He was a department director for Hirsch Bedner Associates, overseeing branding, identity, collateral and environmental graphics for large hotel projects in Australia, Hawaii, and Hong Kong. He is the recipient of awards from organizations including: the AIGA, San Francisco Art Director's Club; and the Art Director's Club of Los Angeles. Mr. Lemon's work and quotations have been featured in several publications, including ID Magazine, Communication Arts, Shopping Centers Today, the San Francisco Chronicle, and USA Today. Clifton has a Bachelor of Arts degree from Notre Dame de Namur University, Belmont, California, and pursued independent studies in design at California College of Arts in Oakland, California.